Whether this fresh affair would indeed long last or would wither out with the lapse of time is still a crux, worthy enough for night long discussions. For now, I guess it would be better if we can talk about the present day popularity of these new inceptions of technology conceived in the womb of smartphones in millions on daily basis.
As for the websites, the SEO did the truck that dominates the world of internet marketing for more than a decade, but what about this latest outbreak? Do we really have an identical mode to advertise business they launch via mobile applications? The Answer is YES, we have App Store Optimization.
It won't come as surprise to me if you already know about it. But if it is still so far an alien term for your mind, just to let you know, it is a term that is used to signify all the methods one could ever use to promote a mobile app. The modes may thus include religious use of social media, mobile advertising and so on; the list is tail long.
This is just an introductory post to give you an idea on App Store Optimization. In the forthcoming write ups, be prepared to know the nitty gritties hidden behind this advance terminology. Until then, Take Care and Keep Romancing with whatever you want!